Brand & UX Design: Crafting Connections

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About Course

Dive deep into the art and science of brand strategy combined with user experience (UX) design principles. Learn how to build compelling brands that resonate with users through thoughtful experience design. This course is perfect for marketers, designers, and entrepreneurs who want to create lasting emotional bonds with their audiences.

What Will You Learn?

  • The essentials of brand strategy and its core components
  • Key user experience design principles and their role in branding
  • How to align brand identity with user needs across channels
  • Metrics to measure brand health and UX effectiveness
  • Emerging trends and storytelling techniques to craft compelling brand experiences

Course Content

Topic 1: Fundamentals of Brand Strategy
Topic 1: Fundamentals of Brand Strategy

  • Lesson 1

Topic 2: Understanding User Experience (UX) Principles
Lesson 1: Introduction to UX Design Lesson 2: Key UX Principles for Branding Topic 2 UX Audit of a Brand

Topic 3: Integrating Brand Strategy with UX Design
Lesson 1: Aligning Brand Identity with User Needs Lesson 2: Crafting Brand Experiences Across Channels Topic 3 Design a Brand Experience Map

Topic 4: Measuring Brand and UX Impact
Lesson 1: Metrics for Brand Health Lesson 2: UX Performance Indicators Topic 4 Brand and UX Evaluation Report

Topic 5: Advanced Strategies for Brand-Driven UX Design
Lesson 1: Storytelling in Brand Experiences Lesson 2: Future Trends in Brand and UX Topic 5 Create a Storyboard for a Brand Experience

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